Marketing
Proven Strategic Marketing Expertise
Carmen Group’s marketing practice works closely with clients to shape compelling arguments. We glean insight to position messages strategically and employ the most appropriate communications to break through competitive clutter, bond with audiences, drive action and achieve results.
Our Strategic Development Process helps us articulate detailed campaigns with accountable milestones and provides a framework for growing insight and expertise. We integrate multi-level campaigns with budget discipline. Our expertise includes:
- RESEARCH: Quantitative, Qualitative, Digital
- PRINT: Ads, Books, Collateral
- WEB: Websites, Microsites, Banners, Interstitials
- EMAIL: List Building, Campaigns, Research
- VIDEO: Broadcast, Web, Special Event
- APPS: iPhone, iPad and Android
- PR: Press Releases, Campaigns, Events
- SOCIAL: Facebook, Twitter, Blogs
We are particularly adept at rapidly understanding complex propositions and communicating with multiple stakeholders. We are deeply grounded in many areas of political process and technical project management that require experts from many fields to come together and build understanding and trust.
